Business Advice & Support Subscription

About Our Business Advice & Support Subscription

Our business advice and support subscription provides small business owners with ongoing assistance in the management, growth, improvement, and progression of their businesses. Throughout the month, our team stays in constant communication with you to remain informed of the latest developments within and around your business. We also monitor business performance and progress towards goals while helping to plot the future direction of your business. This includes developing strategy, planning, and identifying the right actions for your business to pursue.

This subscription means we’re there when you need us, helping you fulfil your ambitions and working collaboratively to build a better business. Our goal is to accompany you on your entrepreneurial journey, developing a meaningful, long-lasting, and beneficial partnership that has your and your business’s best interests at its heart. We’ll work together to create a business that is current, competitive, and relevant to your customers.

This subscription is currently only available to businesses who have previously used our on-demand business advice. More details can be found here:

Helping Make Business Easier

As you know very well, running a business involves a great deal. There are decisions to make, problems to solve, operations to supervise, finances to manage, marketing to conduct, customers to satisfy, and staff to motivate – and this is just some of what needs to be done daily. On top of this, you must stay informed of external factors that can impact your business, including market changes, competitor developments, technological advancements, and social and legislative changes. It’s a balancing act that is becoming increasingly difficult as competition intensifies and the pace of technological development quickens.

Despite all this, you go to work every day with the determination to succeed. This subscription exists to make it a little easier for you, easing some of the pressures that come with business so you can enjoy what you do more. At times, we all need a little assistance, whether that be getting some advice, a second opinion, or some plain old motivation. It’s reassuring to know that someone has your back and is looking out for you, which we are here to do.

Who Our Subscription Is For

Our subscriptions are available to entrepreneurs, small, medium, and soon-to-be business owners that operate businesses in the UK, USA, and Canada within the consumer goods, retail, service, and hospitality sectors. For more details on the businesses we work with, please click the following link.

What You’ll Gain:

Some of the benefits this subscription offers include:

• A collaborative partnership focused on your and your business’s best interests.
• Real-time business monitoring and swift responses to new situations.
• Expert feedback, advice, and suggestions whenever you need them.
• Support in solving problems, overcoming challenges, and making confident decisions.
• A fresh perspective that sparks creative and innovative thinking.
• Someone to bounce ideas off, develop strategy, and build future plans with.
• Support in keeping you accountable, motivated, focused, and on top of your game.

What It Helps You With:

Below are the areas of your business that our business advice and support subscription assists with:

Personal Support and Development:

We work closely with you to develop you as a business owner, entrepreneur, and leader. This includes helping you develop your skills and enhance your abilities so you can lead with enthusiasm, purpose, and confidence. We will also help keep you motivated and accountable, ensure you have the support you need, and assist you in staying on top of what needs to be done.

Business Management:

Our service provides you with your own personal business counsel when you need it and supports you with the management and leadership of your business. We ensure that you are prioritising the right tasks, are effective in your management, and are running the business to the best of your ability. This includes:

• Managing day-to-day activities – Supports with managing business activities, monitoring and responding to business occurrences/events, managing operations, responding to failures, creating a positive business environment, and assisting when the unexpected happens so your business runs like a well-oiled machine.
• Implementing new plans, strategies, and initiatives.
• Decision-making – Experience-led guidance, recommendations, and advice on key business decisions.
• Problem solving – helps you solve business problems and challenges by addressing difficult situations, managing risks, and finding effective solutions.
• Business feedback – Guidance and recommendations on new business initiatives including branding, business presentation, storefront, graphic design, social media, etc.
• Managing customer relations – We assist in managing customer relations by helping you deliver an excellent customer experience, including exceptional customer service and effectively handling disgruntled customers.
• Marketing – Recommendations that help you with boosting business awareness, managing social media, dealing with marketing challenges, and other marketing activities.
• Business performance management – Guidance to help your business stay on course to achieve key business objectives by ensuring targets are met and identifying effective solutions for performance-related issues.
• Other management matters and day-to-day business activities.
  

Business Performance Management:

We monitor, assess, and analyse your business performance, focusing on the following areas:

• Overall business performance – Reviewing revenue, KPIs, and other key business metrics on a periodic basis (weekly, monthly, quarterly, or annually).
• Customer Performance – Assessing and analysing customer feedback, measuring customer engagement, and other key customer metrics.
• Marketing Performance – We assess your campaigns (online and offline), track ROI and key metrics, manage online reputation, and evaluate overall media strategies to identify how to optimise marketing.
• Product Performance – Reviewing customer feedback, monitoring product usage, tracking sales volume (units sold), evaluating new product performance, assessing profitability, and analysing other key product metrics.
• HR Performance – Assessing management leadership effectiveness; gathering and analysing employee feedback and team consensus; evaluating both team and individual employee performance.
• Operational – Operational, organisational, and functional performance.
• Progress of R&D/Project initiatives and their implementation.
• Financial performance – Meticulously monitoring the income and expenditure of your business including revenue, cost of goods sold, expenses, spending analysis, ratios, and the financial health of your business.
• Partner and supplier performance – Assessing value added and delivery on promises.
• Goals and objectives – Measuring progress towards goals, objectives, and the successful implementation of new initiatives.
• Analysis of performance – The success of new initiatives and ideas, progress towards goals, an understanding of business successes and failures, and opportunities for improvement.
• Reflection on results – Opportunities for improvement, and how to improve.

Market Awareness:

We help you assess, understand, and identify the right responses to the latest developments that have occurred in the market where your business operates. This includes:

• Responding to the latest market news and developments.
• Competitor activities – Including new products, pricing changes, marketing strategy, feedback from customers, competitor management, etc.
• Customer – Trends, habits, changing tastes, and other customer developments.
• Product – Including new innovations, new product entrants, and other product developments.
• Understanding the marketing environment.
• Assessing and analysing the latest market research reports, including market dynamics, innovations, market conditions, trends, gaps, challenges, shocks, and other developments.
• Measuring the impact of external factors, including political, economic, social, technological, legal, and environmental factors.
• Identifying opportunities and managing threats.

Business Progression & Development:

As a business owner, you know very well that you cannot stand still; you have to constantly evolve and remain competitive, especially in today’s rapidly changing and ultra-competitive marketplace. We help you identify and determine where and how to grow, progress, and develop your business, including the following areas:

• Business Review & Assessment – Helping answer key business questions such as – Where are we now? Where do we want to get to? How do we get there? Is the business moving in the right direction? Is the business still relevant? What are we passionate about? What can we be the best at? Where can we thrive? What drives our business engine? Where do you want to compete? What outcomes do we want to achieve?
• Business Improvement – Where can we be better and innovate? How to address weaknesses? Where to strengthen? Improvement opportunities? What changes are required?
• Understanding business needs, wants, strengths, weaknesses, and how to take advantage of them.
• Business model development.
• Assessing opportunities, threats, and risks – addressing major challenges and finding solutions, and determining what to pursue (e.g., is the reward worth the risk?).
• Determining your mission, purpose, and what your business is about – your story/message, why you exist, the problem you solve, reasons to buy, and core competencies.
• Business differentiation – Developing competitive advantage, USP (Unique Selling Proposition), core competence, focus, what you are known for, and competitive edge.
• Guidance on improving functions – Such as operations, management, staff performance, HR, R&D, etc.
• Business partner and supplier assessment – evaluating delivery of promises, improving relations, and assessing other potential partners and suppliers.
• Developing standards and procedures – Fine-tuning to improve business efficiency.
• Selecting projects to improve the business and what it does.
• Focus and direction – What to prioritise?

Business Growth:

Working collaboratively with you to identify ways to grow your business in a healthy and sustainable manner, including:

• Sales development: Sustain current business and build recurring revenue.
• New business generation: Identify best ways to boost sales and nurture growth.
• Strategic growth: Understand optimal growth paths in current and prospective markets, expand customer base, improve and add products, leverage new market innovations, and scale the business.
• Managing growing pains: Effectively address challenges and obstacles that arise during growth.
• Product and service development: Ensure products/services are loved by customers, develop existing ranges, refine design & presentation, establish signature products, optimise pricing for incentives and profitability, strategise delivery, and conduct critiques/analyses for relevancy and competitive standing.
• Customer relations development: Improve customer experience for satisfaction and loyalty, build lasting relationships, exceed expectations, boost retention and purchasing confidence, enhance customer management, and attract more customers.
• Customer experience: Deliver excellent customer experiences, improve engagement, and enhance key online and offline touchpoints.
• Marketing: Improve demand generation funnels (discovery to acquisition and retention); identify best ways to increase awareness (online, offline, local, social media); define marketing focus (general business and product lines); select optimal channels and mix; plan campaigns; develop a unified marketing voice; manage website and online presence (SEO, Google My Business, etc.); oversee content, influencer, affiliate, communication, networking, PR, and partnerships; explore trade shows; develop impactful word-of-mouth strategies and sales promotions (including discounts); manage successes and failures; apply the 5 Steps (awareness, curiosity, evaluation, trial, adoption) and 7Ps (Product, promotion, pricing, place, people, physical evidence, process).
• Idea and opportunity development: Facilitate brainstorming and creative thinking; explore and guide on new business opportunities; develop and vet new ideas and initiatives (pros, cons, benefits); provide suggestions and recommendations; and identify key focuses and priorities.
• Clear direction and action: Create clear direction with achievable goals, define the right actions, develop tactics to achieve them, and manage associated challenges and risks.

Business Planning & Strategy:

Helping you to develop effective strategies, plans, and actions that will progress your business and move it in the right direction. We will work with you to determine where you are, where you want to go, and how to get there, including:

• Goals and objectives – including reviewing current objectives, progress towards them, what changes are needed, and what new goals and objectives to set; how to simplify the process of running your business and gain clarity of your top priorities.
• Overall Strategy review – Is the strategy still relevant; where it needs to be adapted; will it keep the business competitive; what changes are needed; what challenges it faces; how to mitigate risks; ensure long-term success.
• Specific strategy development – Including customer, product and marketing.
• Strategic planning and thinking – Short, mid, and long-term planning.
• Planning and resource management, including budgeting, where to invest; capital management, etc.; and ensuring the business has enough resources (i.e., people, material, and equipment).
• Forecasting outcomes.
• Develop game plans, tactics, techniques and strategies – strategic, tactical, operational, and contingency.
• Creating action plans to help you achieve your business goals.

Start-Up & New Businesses:

Developing your idea and preparing to launch your business is an exciting time. It won’t be long until you begin to delight your future customers with products and services they will love. While this is an exciting time, it must be used wisely. It is a period where you must plan meticulously, make important decisions, and ensure you have everything in place for a successful launch.

The well-known phrase “if you fail to plan, then you plan to fail” has never been more applicable than when it comes to starting a business. With this subscription, our expertise and experience in developing businesses are at your disposal to help your business get off to a smooth start and ease you into the role of a business owner.

Our start-up subscription guides you through the process by providing you with advice, feedback and support in important areas such as:

• Business Owner Preparation
• Business Idea Development & Model
• Market Research Analysis & Recommendations
• Product & Service Development
• Customer Relations Management
• Marketing Strategy & Planning
• Planning Business Functions
• Business Document Assistance (Business Plans, Pitch Deck etc.)
• Growth, Development & Progression
• Developing Actions, Plans & Strategy
• Business Partner Management
• Setting Achievable Goals & Objectives
• Monitoring & Assessing Progression
• Other Activities That Will Assist You

Free session for who are interested in learning more about what our monthly subscriptions have to offer them, and to help them determine if our subscriptions are right for them. This session also provides you with an opportunity to learn about who we are, what we offer, why we do what we do, and just how serious we are about helping you succeed. Conversely, it allows us to learn about you, your business, and your ambitions so we can understand if we are the right people to assist.

Prior to the session, we may ask for some information about your business to allow us to get a better understanding of it. This will include details of your business, industry information, your location, web links, and the performance of your business.